by Natalie Rockall | Email Strategy
“Why should I send marketing emails?” is a question I get asked quite frequently by people starting up their own business. And I understand why they’d ask the question. Email marketing isn’t new, its not as glamorous and shiny as some other...
by Natalie Rockall | Technology
If you have a techie in your business or an IT team, the idea of building your own email marketing tool may have crossed your mind. If someone has the skills why not? This was the question an observer at our recent DMA Email Council meeting asked. She came to ask...
